{"id":1832,"date":"2021-06-01T12:03:12","date_gmt":"2021-06-01T12:03:12","guid":{"rendered":"https:\/\/obp.com.es\/?p=1832"},"modified":"2021-06-02T09:34:06","modified_gmt":"2021-06-02T09:34:06","slug":"mens-care-salon","status":"publish","type":"post","link":"https:\/\/obp.com.es\/pt\/mens-care-salon\/","title":{"rendered":"MENS CARE SALON"},"content":{"rendered":"

El boom Hipster, trajo con el la reactivaci\u00f3n del sector de la barber\u00eda, las ciudades pasaron de tener muy pocas a llenarse de ellas, New School,\u00a0 Old School , batallas , competiciones,\u00a0 una oferta de formaci\u00f3n jam\u00e1s vivida hacia el sector,\u00a0 con las barbas como grandes revulsivos de estos nuevos espacios,\u00a0 la moda Hipster como todas las modas ha ido pasando , las barbas se recortan , el degradado sigue siendo un punto de inflexi\u00f3n hacia una ya , barber\u00eda mucho m\u00e1s t\u00e9cnica que la anterior , pero el modelo de negocio apuntaba a una evoluci\u00f3n en gran parte demandada por el propio cliente , una evoluci\u00f3n que tras el covid, parece haber adelantado ese momento\u00a0 10 a\u00f1os, aparece el concepto MENS CARE SALON.
\nSal\u00f3n de cuidado para el hombre, apostando por espacios con muchos m\u00e1s servicios dirigidos no s\u00f3lo a la barba y el pelo , este nuevo concepto se extiende a un asesoramiento en imagen,\u00a0 cuidados faciales , capilares,\u00a0 rituales, bienestar, asesoramiento en producto y venta final , el hombre quiere m\u00e1s y el sector ha despertado,\u00a0 tal vez al sentir la propia fragilidad tras un golpe tan duro como el covid, la reflexi\u00f3n nos anima a huir hacia delante,\u00a0 a crecer y adaptar nuestros negocios.
\nOBP desde su nacimiento hace 5 a\u00f1os,\u00a0 siempre ha defendido este concepto,\u00a0 mirando al futuro sumando todo lo bueno de lo tradicional de la barber\u00eda,\u00a0 como OBP Rituals, una l\u00ednea de tratamientos para trabajar en el sal\u00f3n de forma sencilla r\u00e1pida y eficaz,\u00a0 generando nuevos servicios, tratamientos espec\u00edficos capilares, tratamientos para la piel, nuevos rituales de afeitado,\u00a0 un aliado perfecto para incrementar ticket y diferenciarse,\u00a0 ahora adem\u00e1s incorporamos a los rituales la tecnolog\u00eda de Babyliss pro, a trav\u00e9s de vibefx, un masajeador profesional que mejorar\u00e1 la experiencia del cliente aportando grandes beneficios junto a los rituales del sal\u00f3n.
\nMarcas que apuestan por un nuevo concepto de barber\u00eda que viene para quedarse.<\/p>\n

\"\"\"\"<\/p>\n

MARIMBA –\u00a0<\/strong>BARBER SHOP<\/strong><\/p>\n

Jomar, Enfrente del Hotel Plata Junto Florister\u00eda, Carrer de Sant Roc, 2, 03440 Ibi, Alicante<\/p>\n

\"\" \"\"<\/p>\n

ADRIAN QUINTA – <\/strong>BARBER & BEAUTY<\/strong><\/p>\n

Av. de la Sabidur\u00eda, 23, 41927 Mairena del Aljarafe, Sevilla<\/p>\n

\"\" \"\"<\/p>\n

PACO VANACLOCHA\u00a0<\/strong><\/p>\n

Ctra. Tous, 46260 Alberic, Valencia<\/p>\n

\"\"<\/p>\n

FERNANDO NAVARRO<\/strong><\/p>\n

Calle de Alberto Aguilera, 11, 28015 Madrid<\/p>\n

\"\"<\/p>\n

LORDS & BARBERS BY – <\/strong>ABEL PLEGUEZUELOS<\/strong><\/p>\n

Carrer Antonio Machado, 46, 03201 Elx, Alicante<\/p>\n

\"\"<\/p>\n

G&C BARBERS SHOP<\/strong><\/p>\n

Calle Manchester n\u00ba4, 28022, Madrid<\/p>","protected":false},"excerpt":{"rendered":"

El boom Hipster, trajo con el la reactivaci\u00f3n del sector de la barber\u00eda, las ciudades pasaron de tener muy pocas a llenarse de ellas, New School,\u00a0 Old School , batallas , competiciones,\u00a0 una oferta de formaci\u00f3n jam\u00e1s vivida hacia el sector,\u00a0 con las barbas como grandes revulsivos de estos nuevos espacios,\u00a0 la moda Hipster como …<\/p>\n

MENS CARE SALON<\/span> Read More »<\/a><\/p>","protected":false},"author":1,"featured_media":1836,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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